This article is about the factual programming brand. For the international channel, see
channelBBC Earth (TV).
BBC Earth is a brand used by BBC Worldwide since 2009 to market and distribute the BBC's natural history content to countries other than the United Kingdom. BBC Worldwide is the commercial BBC eartharm of the public service broadcaster.
The BBC Earth brand is used across a range of media platforms, including concert-style documentary viewings with a live orchestra and interactive experiences at museums and theme parks. Its website was relaunched in 2010 incorporating a new consumer-facing site "Life Is" which features a bi-monthly magazine style update and a blog. The brand is also used for new releases of BBC natural history titles on DVD and Blu-ray.